The COVID-19 pandemic has impacted the global economy, causing many small businesses to close shop. Among the ones still in operation, many are now sc...
The pandemic has made every aspect of life difficult, personally and professionally. In September of 2020, Yelp reported that almost 100,000 U.S. busi...
As an equipment seller, your small business buyers, are not so different from regular consumers in their needs, expectation, and pain-points. In fact,...
Running promotions is a tried-and-true way to boost sales and move more product in the short term, but it’s also an effective strategy for increasing ...
Within the first three months of the COVID-19 pandemic coming to the U.S.—from February to April 2020—the number of active small business owners plumm...
The economy needs your clients now more than ever as we recover together from the global impact of COVID-19. And your clients need your products to gr...
In 2018, property and casualty insurance company, Chubb, collaborated with the Ohio State University Fisher College of Business and the National Cente...
When the Institute for Supply Management (ISM) forecasted that manufacturing revenue would drop an average of 10.3% in 2020, your shop likely belonged...
At least 40% of your customer base is slipping through the cracks. They’re bouncing off your site, abandoning their online shopping carts, or leaving ...